The Hype

Overview
Emerging streetwear talents battle for a pivotal Co-Sign and a cash prize of $150,000, showcasing their innovative designs and entrepreneurial spirit. Each contestant strives to demonstrate that their brand represents the next wave in fashion, pushing creative boundaries while vying for recognition in a competitive landscape. As they unveil their unique visions, the stakes rise, with their dreams of success hanging in the balance. This intense competition reveals not only their artistic flair but also the relentless hustle that defines the streetwear industry.
Episodes
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1

The Streets are Your Runway
In a surprising twist, the designers face a blind critique that tests their creativity and adaptability. For their inaugural challenge, they must des...
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2

West Coast Classic with a Twist
In this episode, the designers encounter a new challenge as they showcase their creations to renowned industry icon Aleali May. Drawing from their cul...
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3

Young Hearts Run Free
A sudden collaborative challenge puts emotional strains on the designers in the studio as they strive to craft cohesive, eco-friendly outfits for the ...
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4

DC Hype Squad
Under the mentorship of sneaker artist Alexander John and DC Comics' Jim Lee, the contestants are challenged to draw from the legendary characters of ...
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5

Get Up, Stand Up
In this episode, designers face a poignant and personal challenge as they strive to infuse their fundamental values into their creations. With the gui...
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6

Offset Your Style
The contestants find themselves under pressure as they seek to impress Offset with their hoodie designs, following valuable insights from Cardi B. How...
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7

Ladies in the Place
As the semi-final round approaches, contestants channel their creativity into designing outfits that pay tribute to the formidable women who have infl...
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8

The Co-sign
The designers turn to Bobby Hundreds for guidance in refining their artistic lookbooks. With the influence of Dapper Dan and other trailblazing street...
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1

Understand the Assignment
Following an unforeseen initial challenge that trims down the contestants, the surviving designers are given just 24 hours to craft a stunning luxury ...
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2

Prep In Your Step
In an exciting challenge, the designers are tasked with transforming preppy fashion into stylish streetwear. This unique opportunity offers them the c...
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3

Board Meeting
With the guidance of renowned skateboarder Paul Rodriguez, the designers create distinctive outfits for professional skaters that blend comfort with ...
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4
The Long Game
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5
Offset Your Fam
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6
The Game Before The Game
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7
From the Block to the Blockchain
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8
The Final Drop X Street Party