Start-Up

Overview
In the fiercely competitive landscape of Korea's tech industry, ambitious young entrepreneurs strive to transform their innovative ideas into tangible success. As they navigate the challenges of building their startups, personal relationships and romantic entanglements add another layer of complexity. Driven by passion and determination, these characters confront the harsh realities of ambition and the sacrifices required to achieve their dreams. "Start-Up" captures the exhilarating highs and devastating lows of entrepreneurship, blending personal growth with the pursuit of professional excellence.
Episodes
-
1

START-UP
In the spring, Seo Dal-mi faced a devastating loss, but she found solace in the letters from Nam Do-san. Fast forward fifteen years, and she realizes ...
-
2

FFF (FAMILY, FRIENDS, FOOLS)
In an effort to safeguard Dal-mi's history while also backing her future, Choi Won-deok enlists Han Ji-pyeong for a daunting challenge that seems near...
-
3

Angel
Ji-pyeong rushes to mold Do-san into the ideal partner that Dal-mi envisions. Meanwhile, a shocking realization leads In-jae to shut one chapter of he...
-
4

Sandbox
Dal-mi and In-jae, each with their own unique backgrounds, find themselves competing for their aspirations from the same starting point. Meanwhile, Ji...
-
5

Hackathon
Dal-mi and In-jae showcase their teams' concepts during the hackathon presentation. As Dal-mi shares her inspiring background, Ji-pyeong feels compell...
-
6

Key Man
In-jae leverages the knowledge she gained from both her father and stepfather to navigate her challenges. Meanwhile, a disagreement regarding company ...
-
7

Burn Rate
Struggling with his emotions for Dal-mi, Ji-pyeong keeps his distance from her. Meanwhile, Do-san learns about Won-deok's situation and it sparks a ne...
-
8

Backup
Dal-mi receives heartbreaking news that fuels her determination to ensure the app's success. Meanwhile, Won Du-jeong's attempt to teach Do-san and Dal...
-
9

Risk
Do-san and Ji-pyeong find it increasingly difficult to manage the burden of their unspoken secrets. Confusion and uncertainty guide Dal-mi back to the...
-
10

Demo Day
Ji-pyeong finally reveals the answers Dal-mi has been waiting for, along with a heartfelt confession. Meanwhile, Do-san contemplates a significant opp...
-
11

Exit
Kim Yong-san compels Ji-pyeong to reconsider his previous statements. Meanwhile, In-jae and Dal-mi's companies present competing programs that utilize...
-
12

Acqhire
Alex Kwon reveals his true nature, confirming Ji-pyeong's suspicions and bringing Samsan Tech's biggest anxieties to life. Meanwhile, Do-san confides ...
-
13

Comfort Zone
Dal-mi and In-jae find themselves in a precarious situation when their self-driving car falls victim to a ransomware attack. Meanwhile, the founders o...
-
14

Elevator Speech
Dal-mi focuses on attracting the best developers to her company and presents her vision at Samsan Tech. Meanwhile, Do-san takes some time to himself t...
-
15

MVP (Minimum Viable Product)
Jung Sa-ha and Lee Chul-san start a hidden romance. After sharing a drunken yet sincere chat with Do-san, Ji-pyeong comes to a pivotal conclusion rega...
-
16

Scale Up
Do-san and Dal-mi start to outline their aspirations for the future. Meanwhile, Ji-pyeong discovers a way to express his appreciation to Won-deok. In-...